IT Brief Canada - Technology news for CIOs & IT decision-makers

Customer data stories - Page 3

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Zoho launches AI-driven spend & enterprise billing tools

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customer data
Zoho launches AI-powered spend and enterprise billing tools to help larger firms tighten control of finances and revenue operations.
Satya upadhaya(2)

Martech expert reveals the ‘customer decisioning blueprint’

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customer data
Martech guru shares a customer decisioning blueprint to tame AI, data and channels, ushering in autonomous, truly intelligent marketing.
Combined

Martech experts discuss future of customer data platforms, interoperability and AI

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customer data
Martech leaders say CDPs will shift from passive data stores to AI-driven intelligence hubs, uniting personalisation, media and trust.
B2b data cleansing

The hidden cost of dirty data in B2B-and how to fix it

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customer data
Dirty B2B data silently drains revenue; smart cleansing, automation and best practice can revive performance and protect your brand.
Traveller airport lounge viewing tailored travel options data nodes

Amperity unveils AI tools to personalise airline, hotel stays

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customer data
Amperity debuts AI-powered tools for airlines and hotels, promising real-time personalised offers by unifying fragmented traveller data.
Uk marketing team modern office christmas ai data screens night

UK marketers embrace AI for more personalised Christmas ads

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customer data
AI now underpins most UK Christmas campaigns, as 78% of marketers use it to deliver more personalised festive ads amid rising consumer demands.
Uk retail investors digital trading london skyline warm optimistic

2026 tipped as the year UK retail investors dominate

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customer data
Retail investors are tipped to rule UK wealth and fintech by 2026 as banks and digital challengers race to capture mass-market demand.
Address accuracy important with high tariffs

Why address accuracy matters more than ever amid rising tariffs

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customer data
With tariffs climbing and margins squeezed, businesses are turning to precise address data to cut delivery costs and avoid customs delays.
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Zoom launches AI Companion 3.0 with agentic workflows

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customer data
Zoom unveils AI Companion 3.0, adding agentic workflows, a browser hub for work orchestration and standalone access from USD $10 a month.
Brad perriott

What holiday trading strength means for modern retail cyber readiness

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customer data
Cyber Weekend spending of AUD $6.8 billion shows retail’s strength, but AI-powered scams mean cyber readiness is now a peak-season necessity.
Asian online shopper ai recommendations with products and subscriptions

AI to redefine eCommerce discovery, emotion & subs by 2026

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customer data
AI is set to reshape eCommerce by 2026, powering discovery, emotional journeys and flexible subscriptions built on cleaner product data.
Ps yoni tserruya

Why CRM accuracy will decide which revenue teams thrive in the AI era

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customer data
As AI transforms selling, only revenue teams with clean, constantly verified CRM data will forecast accurately and truly trust automation.
Phone number verification importance

Real people, real numbers: Why phone verification is your new trust filter

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customer data
Phone numbers are becoming the new trust filter, helping businesses block fraud, cut wasted messages and secure real, reachable customers.
Modern uk office ai call centre retail checkout security ops room

AI agents to transform enterprise, retail & security by 2026

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customer data
AI agents are tipped to sweep through enterprises, shops and security by 2026, automating work, reshaping retail and redefining digital trust.
Ps barley headshot high res

Stopping the growing threat of synthetic ID fraud

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customer data
AI-fuelled synthetic ID fraud is surging, set to cost firms USD $23 billion by 2025 and USD $58.3 billion by 2030 without stronger checks.
Maxime final

Exclusive: OutsourcedCISO's CEO warns of cybersecurity leadership gaps

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customer data
Australian mid-sized firms warned they face rising cyber risk as a lack of senior security leadership leaves core threats unchecked.
Ai predictive analytics powering australian retail supply chain illustration

AI-driven data & supply chain innovation to reshape retail in 2026

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customer data
AI and predictive analytics are set to transform retail supply chains in 2026, enhancing customer experience and operational efficiency.
Australian small business owner working on laptop with digital protection icons

CommBank launches AI & cyber training to boost small business

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customer data
CommBank launches a national programme to boost AI and cybersecurity skills for over one million Australian small businesses, aiming to enhance productivity and resilience.
Business skyscraper us digital network connections technological growth investment

Brevo raises EUR €500 million to expand AI & US presence

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customer data
Brevo has raised EUR €500 million, reaching unicorn status to boost AI capabilities and expand its US presence, targeting EUR €1 billion revenue by 2030.
Canadian city skyline interconnected startup offices tech growth mergers

Canadian M&A set to surge in 2026 as startups gain at home

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customer data
Canadian merger and acquisition activity is set to surge in 2026 as domestic startups gain favour, driven by local firms seeking labour-saving tech solutions.