Market research stories - Page 3
3DiVi maps global facial recognition trends to 2026
Thu, 18th Dec 2025
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data protection
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smart cities
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surveillance
3DiVi's 2026 report charts facial recognition's shift into core digital identity, mapping tech, regional maturity and policy risks worldwide.
Study finds value for money trumps price in eCommerce
Thu, 18th Dec 2025
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data analytics
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cx
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martech
Value for money, not low prices or rapid delivery, is the strongest driver of eCommerce satisfaction, Judge.me's study of reviews finds.
B2B buyers rebel against 'discovery theatre' sales
Wed, 17th Dec 2025
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virtualisation
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digital transformation
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cx
B2B buyers are rebelling against scripted 'discovery theatre' sales, accusing vendors of wasting time, misusing AI and eroding trust.
Demand Spring & Brandlight partner on AI search visibility
Fri, 12th Dec 2025
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data analytics
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digital transformation
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cx
The two firms launch a joint AI search visibility service to help B2B brands shape how LLMs describe and surface them as people switch away from search engines.
AI surge keeps Gigamon atop fast-growing observability
Thu, 11th Dec 2025
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firewalls
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private cloud
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hybrid cloud
Gigamon holds 50% of the deep observability market as AI and LLM demand fuels rapid hybrid cloud growth toward USD $1.7 billion by 2029.
AI-led workplaces twice as likely to beat revenue goals
Wed, 10th Dec 2025
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digital transformation
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hcm
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risk & compliance
Firms that embed AI in digital workplace tools are twice as likely to beat revenue goals, as gaps widen with slower-moving rivals.
Gartner warns of AI slowdown & divide among carmakers
Tue, 9th Dec 2025
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data analytics
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digital transformation
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cartech
Gartner warns most carmakers will rein in AI spending within five years, leaving a small, software-led elite to dominate the industry.
AI leaders surge ahead in growth & profitability
Tue, 9th Dec 2025
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data protection
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digital transformation
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partner programmes
A global NTT DATA study finds AI leaders are 2.5 times likelier to see double-digit revenue growth and triple the profit margins of peers.
Research teams slow to adopt AI risk losing organisational clout
Tue, 18th Nov 2025
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digital transformation
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partner programmes
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ai
Research teams not using AI risk losing influence, with AI-powered insights driving 72% of teams to increased demand and budget, Qualtrics finds.
New modular quantum platform QUB promises flexible research deployment
Tue, 18th Nov 2025
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edutech
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hyperscale
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edge computing
QuantWare, Q-CTRL and Qblox launch QUB, a modular quantum computing platform offering 5 to 41 qubits for enterprise and research flexibility.
Claude enables instant market research with GWI audience data
Tue, 4th Nov 2025
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ai
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ai ethics & governance
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agentic ai
Anthropic's Claude now integrates GWI's data, offering instant, bias-checked market research from 3 billion consumers across 50+ countries within AI chats.
Datadog named a Leader in 2025 Gartner Magic Quadrant for DEM
Thu, 30th Oct 2025
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siem
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digital transformation
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cx
Datadog has been named a Leader in Gartner's 2025 Magic Quadrant for Digital Experience Monitoring, marking the second consecutive year of recognition.
Marketers using agentic AI foresee quantum computing's rise soon
Wed, 24th Sep 2025
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data analytics
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digital transformation
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cx
Nearly one-third of marketers using agentic AI expect quantum computing to influence marketing within two years, signalling rapid tech adoption ahead.
Qualtrics & PureSpectrum expand partnership for AI market insights
Fri, 8th Aug 2025
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saas
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data analytics
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digital transformation
Qualtrics and PureSpectrum expand their partnership to deliver AI-driven synthetic market insights, cutting research time to minutes and halving costs by 2025.
Qualtrics & PureSpectrum join forces to enhance synthetic research
Thu, 7th Aug 2025
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edutech
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data analytics
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ai
Qualtrics and PureSpectrum partner to enhance synthetic research, slashing costs and speeding insights for market researchers worldwide.
Metaforms raises USD $9m to revolutionise market research
Fri, 1st Aug 2025
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rpa
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erp
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ai
Metaforms, a San Francisco AI startup, has raised USD $9 million to enhance market research efficiency with innovative AI automation tools.
AlphaSense unveils new brand & website amid rapid revenue growth
Thu, 10th Jul 2025
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saas
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data analytics
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digital transformation
AlphaSense has unveiled a new brand and website as its AI-driven platform surpasses $400 million in annual recurring revenue, doubling growth since 2024.
Gigamon set to lead deep observability with 52 percent share by 2025
Thu, 26th Jun 2025
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hybrid cloud
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cloud security
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advanced persistent threat protection
Gigamon is set to lead the deep observability market with a 52% share by 2025 as demand for hybrid cloud security grows globally.
Data diode market to reach USD $919.29 million by 2034
Thu, 19th Jun 2025
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firewalls
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digital transformation
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network security
The data diode market is set to nearly double to USD $919.29 million by 2034, driven by rising cyber threats and regulatory demands across sectors.
Mercury launches Qual at Scale for richer, faster surveys
Wed, 18th Jun 2025
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ai
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data collection
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nlp
Mercury Analytics unveils Qual at Scale, merging broad surveys with deep interviews using AI for richer insights at costs like traditional quantitative research.