Customer Journey stories - Page 4
AI drives product discovery but reviews still seal buys
Sat, 24th Jan 2026
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cx
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martech
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commerce systems
Shoppers turn to AI to find products, but 92% still demand reviews and real customer photos before finally clicking to buy.
BIXOLON, Printec power thermal receipt kiosks push
Fri, 23rd Jan 2026
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cx
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martech
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commerce systems
BIXOLON partners with Printec to standardise compact thermal printers in self-service and retail kiosks across Slovenia and wider Europe.
Twilio, AEG sign fan engagement & data partnership
Fri, 23rd Jan 2026
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saas
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paas
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mfa
Twilio signs multi-year deal with AEG to power data-led fan engagement across AXS, Crypto.com Arena and the LA Kings from 2025-26.
SALESmanago boosts WhatsApp & AI-led eCommerce tools
Wed, 21st Jan 2026
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uc
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data analytics
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digital transformation
SALESmanago upgrades its eCommerce platform with richer WhatsApp journeys and AI-led recommendations, targeting smarter real-time engagement.
OpenAI to test ads as ChatGPT Go expands across US
Tue, 20th Jan 2026
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saas
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data protection
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cx
OpenAI rolls out USD $8-a-month ChatGPT Go across the US and prepares to trial clearly labelled ads for free and Go users.
Amperity unveils AI agent to build live customer journeys
Wed, 14th Jan 2026
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cx
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martech
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rpa
Amperity has debuted an AI Customer Data Agent that turns natural-language prompts into live segments and customer journeys for marketers.
Klaviyo predicts AI voice shopping & smart returns
Tue, 13th Jan 2026
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digital transformation
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cx
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martech
Klaviyo forecasts 2026 surge in AI voice shopping, automated returns and connected-device purchases reshaping how consumers buy.
Adobe sees surge in AI-driven traffic & conversions
Tue, 13th Jan 2026
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data analytics
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cx
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martech
Adobe says generative AI referrals to retailers jumped nearly 700% over the 2025 holidays, driving longer visits and stronger conversions.
Salesforce adds shared-context AI tools for retailers
Tue, 13th Jan 2026
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uc
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digital transformation
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cx
Salesforce launches Agentforce 360 retail tools to unify AI across marketing, eCommerce and service, promising smoother shopper journeys.
Genie Goals' Life Goals book spotlights eCommerce AI
Mon, 12th Jan 2026
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cx
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martech
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omnichannel
Genie Goals' latest Life Goals book showcases 75 eCommerce campaigns, spotlighting AI-driven innovation from global and challenger brands.
Talkdesk unveils new AI tools for retail & consumer goods
Mon, 12th Jan 2026
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uc
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digital transformation
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cx
Talkdesk unveils Commerce Orchestration and Consumer Goods Experience Cloud to coordinate AI-driven retail journeys end to end.
CEEK warns brands: win machine trust or vanish by 2026
Mon, 12th Jan 2026
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devops
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digital transformation
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cx
Brands must build “machine trust” by 2026 or risk vanishing from AI-led discovery as CEEK warns creativity alone will no longer secure visibility.
Black Friday peak as AI fuels longer online shopping wave
Sat, 10th Jan 2026
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cx
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martech
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commerce systems
Black Friday still delivered the peak online surge, but AI-driven search stretched shopping demand across a longer November window.
Brands shift to centralised platforms as channels grow
Sat, 10th Jan 2026
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digital transformation
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cx
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martech
Brands are ditching fragmented martech stacks for centralised platforms as AI, richer messaging and costs expose the limits of siloed channels.
Exactly.com predicts AI & agentic commerce for 2026
Fri, 9th Jan 2026
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data protection
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digital transformation
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crypto
Exactly.com predicts AI agents, social commerce and omnichannel retail will redefine trust, convenience and control in 2026 shopping.
Quiet quitting exposes the fragility of customer loyalty
Fri, 9th Jan 2026
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crm
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data analytics
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digital transformation
Customers profess loyalty but quietly walk away over price, experience or ethics, exposing how fragile many brand relationships have become.
Kentico's Xperience platform gains top analyst praise
Fri, 9th Jan 2026
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digital transformation
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ecm
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cx
Kentico's Xperience platform lands G2 Leader status and top reviews after a year of feature gains and over 100 new digital projects.
Freshworks hires Kady Srinivasan as AI era marketing chief
Thu, 8th Jan 2026
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saas
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digital transformation
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cx
Freshworks names AI-focused marketer Kady Srinivasan as CMO to sharpen its global brand and go-to-market engine in crowded SaaS markets.
Conviva adds AI pattern analytics to customer journeys
Thu, 8th Jan 2026
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uc
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devops
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data analytics
Conviva expands Digital Product Insights with AI-driven pattern analytics, unifying journeys across apps, websites and conversational agents.
Study finds value for money eclipses speed & price
Thu, 8th Jan 2026
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cx
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martech
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commerce systems
Value for money drives online customer sentiment three times more than price, delivery speed or product quality, a study of reviews finds.