IT Brief Canada - Technology news for CIOs & IT decision-makers

Customer Journey stories - Page 2

Komerz

Komerz buys Glassbox in deal valuing firm at USD $330m

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Komerz snaps up Glassbox in move valuing the group at USD $330m, bolstering its Creative Commerce offer across global markets.
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8x8 launches Engage globally to extend customer CX

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8x8 rolls out Engage globally, arming frontline and specialist teams with contact centre-grade tools to unify customer experience.
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BrightEdge unveils AI tools to track search visibility

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data analytics
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BrightEdge launches AI tools to show brands how they appear in generative search answers and how AI agents crawl and interpret their sites.
Canadian store checkout payment terminal down customers waiting anxious

Payment outages put Canadian retailers’ sales at risk

Last month
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digital transformation
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martech
Payment outages are threatening Canadian retail and hospitality, with disruptions exposing merchants to an estimated USD $7.6 billion a year.
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Algolia powers AI search overhaul for Club Med website

Last month
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data analytics
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digital transformation
Algolia's AI now powers Club Med's global site search, promising faster trip discovery, smarter filters and higher direct online bookings.
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Salesforce unveils Agentforce AI-powered contact centre

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data analytics
Salesforce debuts Agentforce Contact Centre, unifying AI agents, voice, digital channels and CRM data to simplify customer service operations.
Jen grant

Quiq hires Jen Grant as CMO to drive scaled AI agents

Last month
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digital transformation
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Quiq names Jen Grant chief marketing officer to steer strategy as enterprises move AI agents from pilots to large-scale customer use.
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Elastic says AI search & context now decide customer loyalty

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digital transformation
Elastic argues that in an AI-obsessed market, robust search across messy data is the real foundation of trustworthy, profitable experiences.
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Taboola predicts five trends reshaping travel marketing

Last month
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data protection
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martech
Taboola forecasts 2026 travel marketing will hinge on personalisation, mobile-first booking, creator content, social search and first-party data.
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Global Day of Unplugging pushes brands to cut noise

Last month
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data protection
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martech
Global Day of Unplugging puts pressure on brands to dial down digital noise and build more trusted, human and community-led connections.
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B2B marketers struggle to manage brand visibility in AI

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digital transformation
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B2B marketers say AI answer engines are reshaping buyer journeys, yet 81% admit brand visibility and positioning in AI remain a blind spot.
Vancouver corporate meeting room website to chat ui transition

Hiswai launches Zuno AI chat to power smarter websites

Last month
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document management
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data analytics
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digital transformation
Vancouver-based Hiswai has launched Zuno, an AI chat layer that turns corporate websites into conversational, data-rich customer hubs.
Laptop shoppable product grid with digital ad banners on desk

Vudoo & PubMatic launch shoppable programmatic ads

Last month
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cx
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martech
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data privacy
Vudoo partners with PubMatic to bring shoppable, commerce-enabled ads to its programmatic marketplace via a single deal ID integration.
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Google AI more negative than ChatGPT for brand reputation

Last month
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risk & compliance
AI search tools cast brands in starkly different lights, with Google skewing early negative and ChatGPT souring sentiment near purchase.
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Why women's influence in tech matters beyond headcount

Last month
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cx
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ai
International Women's Day in tech must go beyond hiring targets, giving women real power over what gets designed, funded and shipped.
Modern smartphone chat shopping ui with city skyline background

Criteo becomes first adtech partner for ChatGPT ads

Last month
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cx
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martech
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personalisation
Criteo joins OpenAI's ChatGPT ad pilot as first adtech partner, testing conversational commerce ads across ChatGPT Free and Go in the US.
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Infovista unveils VistaOne to unify network & CX data

Last month
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network infrastructure
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data analytics
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digital transformation
Infovista launches VistaOne platform to fuse network and customer experience data, using agentic AI to speed decisions and cut operating costs.
Leigh segall(2)

Smart Communications pursues trusted AI for customers

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Smart Communications helps organisations in regulated industries face down communication challenges every day.
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Infobip unveils AgentOS to power AI-first customer service

Fri, 27th Feb 2026
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data analytics
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Infobip launches AgentOS, an AI orchestration layer unifying customer data and channels so autonomous agents can manage and personalise service.
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Google & Klaviyo deepen AI pact for agentic commerce

Thu, 26th Feb 2026
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crm
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Google and Klaviyo are deepening ties to power AI “agentic commerce”, linking ads, search and RCS messaging to real-time customer data.