United States (US) stories - Page 9

AI-focused marketing risks eroding trust, says new research
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cx
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martech
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genai
New study finds consumers trust companies more when they promote human expertise over AI, especially in personalised services like healthcare and luxury goods.

Asia-Pacific leads global tech talent as AI boosts job market
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digital transformation
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The Asia-Pacific region hosts the world's eight largest tech talent markets, each with over 500,000 tech workers, driven by AI growth and venture capital.

Software Combined acquires Removify to boost global expansion
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software combined
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acquisition
Software Combined has acquired online reputation firm Removify, marking its tenth purchase since 2020 to boost global growth and diversify software offerings.

British consumers highly value small businesses but lack full awareness
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digital marketing
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restaurants
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customer support
Nearly 80% of UK consumers feel positively impacted by small businesses, with over a third saying they'd be devastated if their favourites closed.

AI and robotics drive global transformation in manufacturing
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robots
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AI, robotics and automation are revolutionising global manufacturing, driving efficiency, reducing costs, and transforming the workforce across regions.

Nadene Serman honoured for cybersecurity leadership in Sydney
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it training
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zero trust security
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Nadene Serman, Global CTO at InfoTrack, wins Cybersecurity Champion of the Year for leading a Zero-Trust culture across five countries.

HR leaders accelerate reskilling as AI adoption grows
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it training
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digital transformation
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martech
HR leaders in North America plan to reskill 21% of workers as AI agent use is set to grow 327% by 2027, reshaping roles and boosting productivity.

LinkedIn expands BrandLink, offers video ads with top creators
Last month
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digital entertainment
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smb
LinkedIn expands BrandLink, offering advertisers premium video content from top creators to engage over 1 billion members in the US and UK.

Primer launches initiative to help start-ups optimise payments
Last month
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edutech
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fintech
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displays & projectors
Primer launches 'Primer for Growth' to help start-ups tackle payment hurdles with free access to its advanced payment tools for one year.

Moloco named among top five global mobile ad platforms for 2025
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partner programmes
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Moloco ranks among the world's top five mobile advertising platforms in the 2025 Singular ROI Index, joining Meta, Google, Apple Ads, and TikTok.

Behind Ultra Violette’s global glow up – a NORA webinar
Thu, 1st May 2025
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ecommerce
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webinar
Australian sunscreen brand Ultra Violette overcame tech hurdles to expand globally, with a webinar set to reveal secrets of its global success on May 8.

Agentic AI helps firms boost CX satisfaction & cut costs per case
Thu, 1st May 2025
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cx
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martech
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cdp
Forethought's 2025 report reveals agentic AI boosts CX outcomes, resolving 57% more tickets and cutting costs by over 20%, outperforming traditional AI solutions.

Intelligent transport market to reach USD $124.8bn by 2035
Thu, 1st May 2025
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smart cities
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data analytics
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iot
The global intelligent transport system market is forecast to grow from USD $41.7bn in 2024 to USD $124.8bn by 2035, driven by urbanisation and tech advances.

Low-tech phishing scams on the rise as criminals shift tactics
Wed, 30th Apr 2025
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malware
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data protection
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hyperscale
VIPRE Security Group's Q1 2025 report reveals a rise in human-focused cyberattacks, with callback phishing making up 16% of attempts globally.

AI-powered cyberattacks surge as criminals exploit new tools
Wed, 30th Apr 2025
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uc
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firewalls
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cloud security
Fortinet's 2025 report reveals a surge in AI-driven cyberattacks in 2024, urging firms to adopt proactive, intelligence-led defence strategies.

WaveMaker & AT&T launch influencer app studio for wireless MVNOs
Wed, 30th Apr 2025
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cx
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martech
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ai
WaveMaker and AT&T launch an app studio enabling influencers to create bespoke mobile-first wireless businesses with embedded 5G features and rapid deployment.

Over half of firms prepare for post-quantum cryptography shift
Wed, 30th Apr 2025
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data protection
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migration
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digital transformation
Over half of firms in the US, UK and Germany are progressing towards post-quantum cryptography migration amid rising quantum computing threats by 2030.

Lallemand launches digital commerce portal to cut £3m costs
Wed, 30th Apr 2025
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digital transformation
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cx
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martech
Lallemand transitions its North American Baking unit to a digital commerce platform with commercetools, enhancing order efficiency and global scalability.

Irrelevant data wastes hours daily as workplace AI falls short
Wed, 30th Apr 2025
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digital transformation
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hcm
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genai
A report reveals 42% of workplace information accessed is irrelevant, causing staff frustration and a daily three-hour loss in productivity.

UK start-ups shortlisted in global challenge for female founders
Wed, 30th Apr 2025
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ai
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cleantech
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sustainability
Viva Technology's Female Founder Challenge 2025 shortlisted five women-led startups aiming to bridge venture capital gaps and boost women's entrepreneurship.