IT Brief Canada - Technology news for CIOs & IT decision-makers
Canada

Digital Engagement Stories - Page 3

Global Stories

Digital Engagement stories

Retail brands to send 3.9 billion messages in 2025 season
Customer Experience

Retail brands to send 3.9 billion messages in 2025 season

Retail brands will send a record 3.9 billion messages in the 2025 shopping season, up 15%, as AI and richer digital channels boost customer engagement.

By Melania Watson • 3 min read • Fri, 21st Nov 2025
AFFINITY launches Media+ to curb waste in advertising budgets
Customer Experience

AFFINITY launches Media+ to curb waste in advertising budgets

Australian agency AFFINITY launches Media+, a two-part platform helping brands quickly identify and reduce billions in advertising budget waste.

By Melvin Hipolito • 3 min read • Thu, 20th Nov 2025
Progress launches Agentic RAG for dynamic AI-driven web content
Digital Transformation

Progress launches Agentic RAG for dynamic AI-driven web content

Progress Software unveils Agentic RAG for Sitefinity, enabling AI-driven dynamic web content tailored to each visitor's context and intent.

By Kaleah Salmon • 3 min read • Wed, 19th Nov 2025
Paysafe & Endava partner to transform global digital payments
Digital Transformation

Paysafe & Endava partner to transform global digital payments

Paysafe and Endava have joined forces in a multi-year partnership to revolutionise global digital payments using AI-driven technologies and expert services.

By Catherine Knowles • 2 min read • Tue, 18th Nov 2025
Optimizely One delivers 446% ROI & USD $7.1M in benefits
Data Analytics

Optimizely One delivers 446% ROI & USD $7.1M in benefits

Optimizely One platform delivers a 446% ROI and USD $7.1 million in benefits over three years, quickly boosting revenue and productivity for businesses.

By Jed Nykolle Harme • 4 min read • Wed, 8th Oct 2025
L'Oréal reveals ten startup finalists for SAPMENA beauty tech
Artificial Intelligence

L'Oréal reveals ten startup finalists for SAPMENA beauty tech

L'Oréal unveils ten startups shortlisted for its 2025 SAPMENA Beauty Tech Innovation Programme, competing to pilot projects and gain mentorship across 35 markets.

By Melvin Hipolito • 4 min read • Thu, 2nd Oct 2025
Six Nations Rugby partners with Capgemini to boost digital fan experience
Data Analytics

Six Nations Rugby partners with Capgemini to boost digital fan experience

Six Nations Rugby partners with Capgemini to enhance fan experience using AI and digital tech across tournaments through to 2029.

By Jed Nykolle Harme • 4 min read • Wed, 1st Oct 2025
Consilium expands AI apps for Webex Contact Centre worldwide
Unified Communications

Consilium expands AI apps for Webex Contact Centre worldwide

Consilium Software has launched new AI-powered apps for Webex Contact Centre, enhancing quality management and voice automation across North America and Asia Pacific.

By Melvin Hipolito • 3 min read • Tue, 30th Sep 2025
Granicus names Karthik Anbalagan to lead AI in public sector
Customer Relationship Management

Granicus names Karthik Anbalagan to lead AI in public sector

Granicus appoints Karthik Anbalagan as General Manager of Emerging Technologies to lead AI innovation for government public sector engagement and services.

By Jed Nykolle Harme • 4 min read • Thu, 18th Sep 2025

Stories from Other Regions

Digital Engagement stories

Australian retailers lead in customer service as eyewear excels
Customer Experience

Australian retailers lead in customer service as eyewear excels

Australian eyewear retailers Specsavers and OPSM top customer service rankings, while Bendigo Bank leads non-retail brands in KPMG's CX excellence study.

By Kaleah Salmon • 3 min read • Fri, 21st Nov 2025
LeapXpert & Iron Bow partner to secure US government messaging
Unified Communications

LeapXpert & Iron Bow partner to secure US government messaging

LeapXpert and Iron Bow partner to deliver secure, compliant messaging solutions for US government agencies amid rising communication challenges.

By Sean Mitchell • 2 min read • Fri, 21st Nov 2025
InDebted appoints Michael Chatfield to lead Australian growth
Fintech

InDebted appoints Michael Chatfield to lead Australian growth

InDebted appoints Michael Chatfield as Managing Director to spearhead Australian expansion amid evolving collections market and rising digital demand.

By Melvin Hipolito • 3 min read • Thu, 20th Nov 2025
Waracle secures deal to advance digital services for pensions
Digital Transformation

Waracle secures deal to advance digital services for pensions

Waracle has secured a multi-million-pound deal with People's Partnership to enhance digital pension services for over seven million members until 2027.

By Sean Mitchell • 3 min read • Tue, 18th Nov 2025
How public sector organisations can achieve private sector-level digital experiences
Customer Experience

How public sector organisations can achieve private sector-level digital experiences

Australian public sector can match private sector digital experiences by adopting interoperable platforms, unified channels, shared tools, and AI to enhance service delivery.

By Natasha Slater • 5 min read • Thu, 6th Nov 2025
Smart Communications launches AWS-powered data centre in Singapore
Software-as-a-Service

Smart Communications launches AWS-powered data centre in Singapore

Smart Communications has launched an AWS-powered data centre in Singapore to enhance secure, compliant digital engagement for ASEAN enterprises.

By Sean Mitchell • 3 min read • Mon, 3rd Nov 2025
Australians turn to AI & peers as trust in digital services lags
Digital Transformation

Australians turn to AI & peers as trust in digital services lags

Despite 90% of Australians being online, many prefer AI tools and peers over government websites, citing trust and ease of use concerns in digital services.

By Melania Watson • 5 min read • Tue, 7th Oct 2025
Generative AI drives 3,500% surge in US travel planning online
Data Analytics

Generative AI drives 3,500% surge in US travel planning online

Generative AI use in US travel planning soared 3,500% YoY in July 2025, boosting consumer engagement and reshaping online trip research and bookings.

By Melvin Hipolito • 3 min read • Mon, 8th Sep 2025
New book urges brands to prioritise authentic social media
Customer Experience

New book urges brands to prioritise authentic social media

Tom Miner's new book, Social First Brands, urges companies to build loyalty through authentic social media engagement, not boardroom-crafted marketing.

By Shannon Williams • 3 min read • Sat, 23rd Aug 2025