Content Creation stories - Page 2

Adobe will integrate Google Cloud’s AI models into its creative apps, boosting content creation for businesses and professionals with tailored, scalable tools.

Adobe Firefly unveils new AI tools including video editor, voiceover, and 4MP image generation to boost creative workflows in one platform.

Thirty-five young leaders will join the Online Safety IRL programme to combat digital scams and raise awareness among over five million Malaysians.

A fellowship in Malaysia empowers 35 content creators and youth leaders to combat AI-driven scams, reaching over five million online users with digital safety messages.

Jessie Stephens tops Australian Talent Index 2025 for tech brand endorsements, while Froomes leads in telecommunications campaigns, reveals survey.

Insurance Australia Group teams up with Adobe to use AI for personalised, seamless customer experiences across its retail insurance brands.

Wasabi Technologies and ScorePlay partner to offer AI-powered media management and cloud storage, helping sports organisations control and share content more efficiently.

SKAI Intelligence launches B.THREE, an AI-powered, browser-based platform that automates retail 3D content creation using NVIDIA Omniverse, cutting production time by 95%.

Canto launches its 11th-generation AI-powered platform, Canto XI, to simplify content workflows and boost efficiency across digital asset management.

Fujifilm Australia is calling for speakers and partners for its 2026 Creator Summit, aiming to unite and grow the nation's six million content creators.

Cloudinary surpasses three million developer users, launching a Creators Community to boost learning and collaboration in visual digital content worldwide.

McLaren Racing has partnered with Iron Mountain to digitise its historic archives and enhance fan engagement from the 2025 Formula 1 season onwards.

Iron Mountain will digitise McLaren Racing's historic archives, using AI to connect fans worldwide with its rich motorsport heritage from 1963 onwards.

Brands are reallocating 50% of their ad budgets to influencer marketing in 2025, shifting focus from traditional ads to creator partnerships for better engagement.

RØDE expands its Wireless Micro range with new red, orange, and blue models at USD $99, offering creators vivid colour choices and enhanced mobile features.

Cloudinary has enhanced its Assets platform with AI people search, improved analytics, and automation to boost digital asset management and workflow efficiency.

A tenth of UK marketers secretly use AI tools amid challenges in integration, compliance, and measuring performance, reveals new Optimizely research.

The classic marketing funnel is obsolete; businesses must adopt the 4 P's strategy to engage prospects in today's complex, multi-touch buying journey.

LG Electronics Australia and Paramount Australia launch IP-based live channels on LG Smart TVs, offering 24/7 content without the need for a terrestrial aerial.

Generative AI is empowering 62% of small UK businesses to innovate and compete, unlocking growth without the major costs faced by larger firms.