IT Brief Canada - Technology news for CIOs & IT decision-makers

ChatGPT stories - Page 2

Ai automating tasks in australian retail store employee computer data icons

AI transforms retail efficiency, slashing manual product tasks

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AI is revolutionising retail by automating manual product tasks, enabling faster listings and freeing teams to enhance customer experience and boost sales.
Aleksandra phelan

Visibility in the age of AI: How to make your brand appear in AI search

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In the AI era, brand visibility hinges on a consistent digital footprint and trusted mentions, reshaping marketing into a strategic investment for lasting influence.
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Search and you shall find: How to optimise your content for AI

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AI is transforming search, urging companies to optimise content for AI alongside SEO to capture growing referral traffic from generative AI tools like ChatGPT.
Shahar yaari 05 22

AI and the holiday shopping season: Why trust matters more than ever

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This holiday season, 73% of shoppers worldwide use AI for gift ideas and purchases, boosting convenience but challenging trust and fraud detection.
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AppsFlyer unveils AI-powered marketing suites for data & security

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AppsFlyer launches AI-powered marketing suites comprising eight products, enhancing data management, performance measurement and security for brands globally.
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Why supplier content has become retail’s biggest hidden cost in the AI era

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Supplier product content is now retail’s largest hidden cost, with poor quality and duplication hurting AI-driven search and boosting operational expenses.
Alexander storozhuk medialister 3

From searchable to AI-Visible: The next frontier of personal branding

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AI assistants now shape personal brands by interpreting online presence, making consistent, quality content vital for founders to build trust and opportunities.
Bird andrew hs

The missing middle: Why your AI strategy is failing

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Most AI investments miss the middle ground-organisations must empower staff to build connected AI agents that automate real work safely and swiftly.
Modern retail store ai robot assisting customers online purchases

Salesforce debuts Agentforce Commerce for AI-driven retail sales

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Salesforce launches Agentforce Commerce, a platform enabling retailers to sell via AI-driven channels like ChatGPT, boosting engagement and orders globally.
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IIM Sirmaur launches AI-focused MBA with INR ₹8,00,000 fee

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IIM Sirmaur has launched India’s first AI-focused MBA for working professionals with fees set at INR ₹8,00,000 for a two-year programme starting in 2026.
Dan kalinski   managing director2

SEO Isn’t Dead: How GEO and the new dual-engine model will shape brand success in 2026

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SEO is evolving in 2026 with Generative Engine Optimisation (GEO), merging to boost digital authority and shape brand discovery in an AI-driven world.
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AppsFlyer unveils AI-powered marketing tools for app-first brands

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AppsFlyer launches Modern Marketing Cloud, an AI-powered platform with eight new tools boosting mobile-first app marketing across Southeast Asia.
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MetadataONE platform launched with F1 Academy sponsorship reveal

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Metadata.io launches AI-powered MetadataONE platform for rapid digital marketing and announces sponsorship with F1 Academy driver Nicole Havrda.
Adam uzonyi headshot

How the UK is adapting to the government's AI plans on online learning platforms

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UK's e-learning platforms are embracing AI, with students keen to learn AI fundamentals and applications amid growing government focus on AI education.
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UK firms warned of legal risk as AI adoption outpaces policy

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UK firms face legal risks as AI use surges, with experts urging urgent adoption of clear policies to prevent discrimination and data breaches.
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The Cloudflare outage highlights single-provider risk

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The global Cloudflare outage has revived concerns about single-provider dependence as businesses confront rising risks from large-scale IT disruptions.
Illustration duplicated product listings stacked boxes highlighted faded australian retailers

Australian retailers warned on AI search as duplication soars

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Analysis shows 85% of Australian online retailers' product pages underperform in search, with 49% product description duplication hindering AI-driven discovery.
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Black Friday sales hit record AUD $6.8 billion amid online buzz

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Australian shoppers are set to spend a record AUD $6.8 billion during Black Friday to Cyber Monday, with social media buzz driving soaring online engagement.
Uk small business owner concerned computer chatbot avatar financial risk

UK SMEs warned of financial risks from using generic AI chatbots

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UK SMEs are warned against relying on generic AI chatbots like ChatGPT for financial advice, as inaccuracies risk severe business financial mistakes.
Confused person at desk with uk currency financial documents laptop chatbot

AI chatbots criticised for giving misleading UK financial advice

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AI chatbots like ChatGPT are criticised for providing misleading UK financial advice due to outdated data and lack of context on tax and insurance matters.